Sports KOL Marketing has never been this everywhere. Let us explain what, why and how it is. With the scattered and fragmented platforms,...

I have written on the predictions of the impact of COVID-19 on the Sports industry. We now can see how many of them have come true and...

While the world is still tackling covid-19, precautious changes are already on their way in the sports scene. So what else will happen?...

What's the effectiveness on suspending sports event on slowing down the COVID-19 transmission?