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THE HONG KONG FEDERATION OF YOUTH GROUPS
RUN FOR WELLNESS

BACKGROUND

Run For Wellness is designed to promote physical well-being, community connection, and positive living among people of all ages. The event emphasised the idea of “carrying forward” — encouraging participants to move ahead with resilience, teamwork, and a healthy mindset. Since its launch in 2017, the event has steadily expanded, engaging over 10,000 participants and strengthening its role as a meaningful community sports initiative.

SOLUTION

Yello supported comprehensive venue coordination and route planning to ensure smooth race operations. We managed overall race logistics, including on-site coordination and runner flow management. Our team also handled runner pack production and distribution to deliver a seamless participant experience.

SCOPE
  • Event Planning & Management

  • Logistics & Operations

  • PR & Communication

  • Digital Marketing Solutions

  • Branding & Activation

  • Sponsorship Support

  • Official Permits Liaison

  • Recruitment

 

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