THE HONG KONG FEDERATION OF YOUTH GROUPS
RUN FOR WELLNESS
BACKGROUND
Run For Wellness is designed to promote physical well-being, community connection, and positive living among people of all ages. The event emphasised the idea of “carrying forward” — encouraging participants to move ahead with resilience, teamwork, and a healthy mindset. Since its launch in 2017, the event has steadily expanded, engaging over 10,000 participants and strengthening its role as a meaningful community sports initiative.
SOLUTION
Yello supported comprehensive venue coordination and route planning to ensure smooth race operations. We managed overall race logistics, including on-site coordination and runner flow management. Our team also handled runner pack production and distribution to deliver a seamless participant experience.
SCOPE
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Event Planning & Management
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Logistics & Operations
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PR & Communication
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Digital Marketing Solutions
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Branding & Activation
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Sponsorship Support
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Official Permits Liaison
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Recruitment




