BACKGROUND

Founded in 1993 by a group of university graduates, the Hong Kong Lacrosse Open attracts teams from overseas tournaments such as the World Championships, the Asian Pacific Lacrosse Tournaments and the China Ambition Friendship Games.

SOLUTION

Yello provides the event planning, promotion and PR support to maximise the Lacrosse Open's engagement among the Hong Kong sports community. Yello also helps to increase awareness for the sport through a simultaneous Family Sports Day.

SCOPE

Event Planning & Management

Event Logistics & Operations

PR & Communication

Digital Marketing Solutions

Creative Development

Consumer Experience

1/4

HONG KONG

LACROSSE OPEN

© 2020 ALL RIGHTS RESERVED BY YELLO GROUP

Yello_Logo.png