top of page
GARMIN
PR RETAINER SERVICE & EVENT MANAGEMENT
BACKGROUND
GARMIN is an international pioneer in GPS watches, tech gear and active lifestyle. The brand seeks to reinforce market positioning through PR and organisation of titled running race GARMIN RUN.
SOLUTION
Yello helped GARMIN strengthen its brand image through strategic planning and engaging creative copywriting of press materials, and media liaison and coverage report analysis. We also managed GARMIN RUN from ideation, rundown, route plan, VIP services to race day operation.
SCOPE
-
Branding
-
PR & Communications
-
KOL Liaison
-
Event Management
GARMIN PR Retainer Service
GARMIN PR Retainer Service
GARMIN PR Retainer Service
GARMIN PR Retainer Service
1/5
bottom of page